With so many mobile apps in the marketplace, app discovery is more competitive than ever. The race to get apps in front of people has turned ad installs into a lucrative market. Combined with a huge ...

If you've been watching the news cycle around app bans and the policies around what is and isn't allowed in the app stores run by Apple and Google, you might have also seen references to "sideloading" ...

First introduced in October 2012, the changes will allow marketers and developers to reach the right people on the right devices. The update means developers will now be able to reach specific version ...

It turns out that mobile advertising is one big game. Well, of a sort. When it comes to the rush to advertise on mobile devices, it's not exactly car, beer and packaged goods brands leading the charge ...

Google will now suggest those keywords to developers and advertisers, so they can purchase mobile app install ads that arise when someone uses those terms in YouTube or Search.

This post highlights a few potential fixes to a problem on the Discord app that won’t download or install on Android 11. You can try any of these methods if you ...

The Flipper Zero team has launched its very own 'Flipper Apps' mobile app store, allowing mobile users to install 3rd-party apps and extend the functionality of the popular wireless pen-testing tool.

To help developers with app install efforts, Facebook is introducing two ad formats - Desktop Video App Ads and Mobile App Ads with the Carousel Format.Desktop Video App AdsDesktop Video App Ads has ...