Generative AI is a powerful tool for creating content, including PPC ad copy, but it should be used wisely. It’s not about generating content to copy and paste but assisting in the creative process.

Copying and pasting text in Windows has stayed largely the same over the years. Now, Microsoft is expanding the feature with a hefty dose of AI. Added to the free PowerToys utility on Tuesday, the new ...

Native advertising is expected to top $4.3 billion by 2027, thanks to a compound annual growth rate of 12.81%. Despite its increasing popularity, many companies don't fully understand native ...