Krista Fabregas is a seasoned eCommerce and online content pro sharing more than 20 years of hands-on know-how with those looking to launch and grow tech-forward businesses. Her expertise includes ...

Your business plan serves as the roadmap for your company. It helps you iron out details like your marketing plan, target market, financial projections, and more. Plus, if you’re seeking any sort of ...

The opening section of your business plan -- typically called the executive summary -- can be an immediate turn on or turn off to potential investors in your business. As the saying goes: You only get ...

Writing your business plan. Ughhhh. It's definitely not the most exciting part of starting a business. In fact, if you're like a lot of entrepreneurs, you're probably going to find yourself pulling a ...

An important facet of any business plan is the marketing plan. The process of marketing includes finding, understanding and meeting the needs of the customer, as well as building the public awareness ...

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